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Direct Marketing 

With call rates decreasing and cuts being made to field forces, reaching doctors with your promotional message is becoming increasingly difficult.  With Cegedim Dendrite’s extensive, multi-country OneKey database and our comprehensive 360 degree approach to direct marketing, you can substantially enhance your interaction with doctors, providing a cost effective way to get the one on one communication that you’re looking for.  In addition, our personalized and customized messaging options ensure that doctors receive information relevant to them, helping to build lasting relationships. 

Direct marketing is not just about launch or access letters.  Cegedim provides a one stop shop for all your marketing activities including data analysis, segmentation and targeting, campaign management, fulfillment, meeting management, patient disease awareness programs, SFA/CRM integration, sampling, and much more.  We even offer multi-country services to ensure synergies within your product marketing campaign.
Direct Mail
From mail campaign management to on-line support programs we can deliver high quality solutions with experienced service tailored to your local market.  
 
 
OneKey Database
The most complete, fresh and accurate Healthcare Professionals Database in Europe.
Response Handling
From simple response card handling to multi-channel marketing programs, we can provide a wide range of customized services to ensure that you capture incoming information from all your audiences – physicians, patients, and sales representatives.
CRM Integrated Services
To support a client's 360 degree marketing plans we offer a full suite of services that can be embedded within your CRM systems.
Extended Services
From segmentation and targeting to sample management our range of additional service are combined to create bespoke solutions for your product marketing.
 
 
 
Patient Support Programs
Whether it is by post, internet, fax or doctor to patient – we can handle all your support materials and campaign management.
Sample & Material Management
To ensure compliance and efficiency of stocks and budgets we can manage the requests, despatch, tracking and monitoring of your samples or sales support materials activity.
Meetings Management
From small local meetings to international launch symposia we are able to help to select the right individuals to invite, manage the invitation process by post, despatch pre meeting materials and track and report attendee status.
E-Marketing Solutions
As part of your total marketing mix, Cegedim Dendrite is able to offer both email and web based marketing solutions.
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