With call rates decreasing and cuts being made to field forces, reaching doctors with your promotional message is becoming increasingly difficult. With Cegedim Dendrite’s extensive, multi-country OneKey database and our comprehensive 360 degree approach to direct marketing, you can substantially enhance your interaction with doctors, providing a cost effective way to get the one on one communication that you’re looking for. In addition, our personalized and customized messaging options ensure that doctors receive information relevant to them, helping to build lasting relationships.
Direct marketing is not just about launch or access letters. Cegedim provides a one stop shop for all your marketing activities including data analysis, segmentation and targeting, campaign management, fulfillment, meeting management, patient disease awareness programs, SFA/CRM integration, sampling, and much more. We even offer multi-country services to ensure synergies within your product marketing campaign.